Emirates Airline, the Dubai-based airline provides top-class service and in-flight experiences to its customers. The airline simply stated that flights had been suspended due to “government directives” without providing any further details. This is a valuable advantage in an industry where most airline companies lease their planes. The process of recruitment is done via campus placements, specifically from their institute, Emirate Aviation College. 2.3.1 Tangible resources. The Resource-Based View. Rare and valuable resources grant much competitive advantages to the firm. The company’s vision focuses on sustaining strong leadership to enable it to formulate fresh ideas to keep it competitive in the industry. Emirates Airline is a leading business in the global airline industry, managing its operations in more than 80 regions. Emirates Airline is one of the five world leading airline companies founded in 1985. The Number 2 brand Strategic business unit is a star in the BCG matrix of Emirates Airlines as Emirates Airlines has a 20% market share in this category. The Resource-Based View 2016 - Boundless . The competitors of Emirates Airline within the airline industry have been able to effectively reduce their air fares, thus attracting a large number of passengers in the Asian Pacific region (Palmer et al., 2006). Across all 49 Asian airlines, the top-three most important resources of advantage are slots, brand, and product/service reputation. tangible definition: 1. real and not imaginary; able to be shown, touched, or experienced: 2. real and not imaginary…. It offers customers three very good options: First Class, Business Class, and Economy Class. Environmental constraints: climate change, global warming, shortage of resources, air pollution. Regional airlines, which ferry passengers from smaller airports to major hubs, have an average fleet size of 30 to 50 planes. The Emirates Group (Arabic: مجموعة الإمارات ) is a state-owned Dubai-based international aviation holding company headquartered in Garhoud, Dubai, United Arab Emirates, near Dubai International Airport. Innovative Policies and Strategies at Emirates Airline. Product rating includes seats, amenities, food & beverages, IFE, cleanliness etc, and service rating is for both cabin staff and ground staff. Emirates Airline is one of the leading competitors in the global aviation industry. Emirates has suspended flights from Nigeria just days after the Nigerian government blocked the airline from deploying rapid COVID-19 antigen tests on all passengers intending to travel from Abuja and Lagos to Dubai. As well as a… The Emirates Airlines have complete learning about the rule of putting resources into the mechanical improvements to capacity legitimately in the business of carrier industry. Southwest Airlines provides an illustration of resource-based theory in action. Every class contains comfortable seats. Emirates Airlines, also known as Fly Emirates, is an international air transport firm based in Dubai. Their commitment to its customers has been a key differentiator in the Air line industry, allowing it to garner a significant amount of market share. Fig 1: Diagrammatic Representation of EA’s Management Structure. In business aeronautics the Emirates airlines is the most youthful and in future it guarantees to the most innovatively propelled organization (M. C. Cant, 2009). According to O’Connell and Williams (2011), Fly Emirates is the ninth largest passenger airline in the world. The Emirates Airlines have rapidly grown to more than eighty eight cities across the globe. Emirates is Certified as a 4-Star Airline for the quality of its airport and onboard product and staff service. However, when more than one few companies uses the same resources and provide competitive parity are also known as rare resources. These flights reach more than 142 cities across 78 countries in six continents. (Safi, 2011) Emirates has matured into one of the world's largest airlines operating a fleet of 250 widebodied aircraft. Essay details: Subject area(s): Business essays; Reading time: 18 minutes; Price: Free download; Published: March 9, 2021* File format: Text; Number of pages: 2; 0.0 rating based on 12,345 ratings. Emirates Airline has formed new alliances with other companies in order to deliver quality services to its customers. The overall category is expected to grow at 5% in the next 5 years, which shows that the market growth rate is expected to remain high. by Essay Sauce. Resource-based theory contends that the possession of strategic resources provides an organization with a golden opportunity to develop competitive advantages over its rivals (Figure 4.2 “Resource-Based Theory: The Basics”) (Barney, 1991). Emirates Airlines is one of the largest companies with operations in the United Arab Emirates and other parts of the world. These tangible assets differ from resources because they are not raw resources that are destined to be sold, but are owned as tools by the company for the purpose of processing and selling other things. While most airlines lease their fleets, Delta makes it a point to own their own planes. It also the market leader in this category. Emirates Airline falls under Aviation industry (ZAWYA, 2016) and is a part of the Emirates group. Emirates Airline was founded in 1985 with only two aircrafts in the beginning. [online] Available at: … It currently has subsidiaries in more than sixty countries worldwide. These are the sources and citations used to research Resources and Capabilities of Ryan Air airline.. The purpose of this paper is to investigate the relative contribution of tangible resource (TR) and intangible resource (IR), and capabilities on firm performance based on the measures of market share, sales turnover and profitability.,A cross-sectional survey research design was used in the study. The price wars concerning air fares have ended up benefiting passengers as airline companies become more and more formidable towards reducing airfares. This bibliography was generated on Cite This For Me on Sunday, October 23, 2016. Emirates airlines also undertakes shipping and carrying of cargos and it is handled by the SkyCargo division of the Emirates group (O’Connell, 2006). It currently has subsidiaries in more than sixty countries worldwide. The Emirates Airlines have rapidly grown to more than eighty eight cities across the globe. Search for an essay or resource: ... Emirates airline. A diverse range of specialists are needed to support our complex and growing organisation Finance, Accounts and Audit. Emirates Airlines can analyse human resource management by evaluating different HR aspects, including- recruiting, selecting, training, rewarding, performance management and other personnel management activities. Threat of New Entrants. In year 1985, Emirates flew its first route out of Dubai with two aircrafts-a leased Boeing 737 an Airbus 300 B4. Airline industry has high entry barriers, primarily associated with the huge start-up costs involved. This report conducted on Emirates Airlines which discusses a strategic study about global airline industry, particularly Emirates Airlines.1st part of this report will be tell us in detail about Emirates airline company with internal and external analysis of the company. It has a huge number of flights up to around 3400 flights per week that operate from its centre, that is, the Dubai International airport. Learn more. Lumber mills, oil refineries, electric plants and vehicle fleets fall into this category. The Emirates Group comprises dnata, an aviation services company providing ground handling services at 126 airports, and Emirates Airline, the largest airline in the Middle East. Return on tangible equity can be defined as the amount of net income returned as a percentage of shareholders equity, after subtracting intangible assets, goodwill and preferred equity. Essay: An analysis of Financial and Business performance – Emirates airline. Journal. Emirates Group Staff Travel – enables you, your family and friends to travel the world at discounted rates on Emirates Airline and selected other airlines. Airline & Airport Operations; Corporate & Commercial; Customer Services; Specialist Roles; All jobs; Login Login; Corporate & Commercial. The effective HR management can allow Emirates Airlines to reduce competitive pressure based on motivation, commitment and skills of its workforce. Emirates Airlines, also known as Fly Emirates, is an international air transport firm based in Dubai. Since without aircraft airlines could not function, airplanes constitute a major resource for any airline. Emirates airline flies the world’s biggest fleets of Airbus A380s and Boeing 777s (Emirates, 2020). According to O’Connell and Williams (2011), Fly Emirates is the ninth largest passenger airline in the world. Pay and benefits Emirates Platinum Card – enables you to benefit from discounts on shopping, dining, entertainment, services, leisure and hotels from 1000’s of retailers in Dubai and around the world. Emirates Airlines is now a subsidiary of its parent company "Emirates Group" which consists of the Dubai National Air Transport Association (DNATA), catering services, aircraft maintenance, a hotel and entertainment group, and other small enterprises. However, the rate with which Emirates Airline has grown has helped them develop a niche for themselves in the global aviation industry. RARE: the resources of the Emirates Airlines company that are not used by any other company are known as rare. Current and historical return on tangible equity values for Southwest Airlines (LUV) over the last 10 years. While these core resources are predictable, they have not previously been proven within the context of airlines, let alone geographically and by airline model. Under the human resource recruitment process, Emirates Airlines provides an in depth understanding of the human resource procedures and the interconnected merits and demerits and other aspects. The Emirates Story 4 • Largest airline in middle east • Fleet size>230 • Top 10 carriers worldwide in terms of revenue and passenger kilometres • World largest operator of Airbus380 and Boeing777 • Air Transport World gave Emirates Airlines the title of "Airline of the Year" for 2011 5. In the First Class, passengers can enjoy the comfort of their private suite and even take a shower at 40,000ft! The recruiting process is rather not favourable for the workers the airlines recruit due to the fact that the company uses an extremely selective process. Human Resources Management; The Emirates Airline Company is one of the famous employers in its home region, having over 62, 000 workers currently. Airplanes. The company can also achieve … Its tangible resources include the value of the assets on its balance sheet, which includes planes and even an oil refinery. Airlines require physical resources to operate successfully and meet safety and profitability goals. Four Characteristics of Strategic Resources. It was awarded the “World’s Best Airline” by Skytrax at the 2013 World Airline Awards. Emirates Airline. The porter’s five forces model would help in gaining an understanding about the airline industry and Emirates’ position in the market. In-text: (The Resource-Based View, 2016) Your Bibliography: Boundless, 2016. Tangible And Intangible Resources Of Air Asia Tangible resources A tangible resource is a resource is a quantifiable asset of the business such as manufacturing plants and equipment (Hanson, Hitt et al.